2025 BRIDGE CONFERENCE
Check out OnPoint Data Strategy's latest solutions for data driven professionals
NEW: OnPoint Portal
OnPoint Portal
Leverage OnPoint's Portal to target our nationwide database of 9+ million known donors, and the 1800+ datapoints we have on each - including donor history.
This unparalleled tool gives your team the ability to refine your target audience and drive ROI for donor acquisition through mail, text, email, phone, and digital ads.
Custom Predictive Modeling
PRECISION TARGETING
Most organizations only scratch the surface of what their data can do. OnPoint Data Strategy helps clients unlock its full potential — turning donation history, contact records, and engagement data into high-performing audience models.
Our custom modeling solutions power smarter segmentation and deliver greater ROI across every outreach channel — from mail and phone to email, text, and digital ads.
Data Enhancement
ENHANCE YOUR PRE-EXISTING DATA
OnPoint Data Strategy helps clients unlock deeper insight by appending their first-party records with our robust database of 300+ million Americans — each with over 1,800 data points.
From landlines and mobile numbers to emails, digital profiles, and predictive model scores, our enhancement process enriches your records with:
- Purchase, lifestyle, and behavioral data
- Education and employment information
- Daily-updated survey responses
- Brand, product, and service engagement
- Event attendance and sentiment indicators
The result? More complete profiles, smarter targeting, and stronger results across every channel.
Digital Integrations
Target Your Audience Online
Bring your donor data online — and target with precision.
OnPoint Data Strategy seamlessly integrates with top digital platforms, including Meta (Facebook & Instagram), X, and leading DSPs and SSPs.
We bridge the gap between offline data and online activation through advanced matching methods:
- Mobile ID Matching
- Direct-to-Partner Integrations
- Probabilistic Matching Algorithms
Whether you're retargeting existing donors or acquiring new ones, our digital integrations ensure your message reaches the right person — at the right time, in the right channel.
Audience Analytics
Audience Analytics
OnPoint Data Strategy takes your audience data and enriches it with over 1,800 proprietary data points — giving you a deeper understanding of who your supporters are and what drives them.
From lifestyle and behavioral traits to purchase patterns, brand affinities, and engagement scores, our analytics profiles reveal the key characteristics that define your audience.
Use these insights to lean into what works — refining your messaging, targeting, and creative strategy to boost response rates and deepen donor engagement.